I am NO fan of the Natural Balance rolls.  Why they feel the need to add sugar, especially that high up in the ingredient list, is beyond me.  Actually it's clear that they add it so dogs will eat it.  Obviously they have skimped on actual meat ingredients as the protein on a dry matter basis is only 18% and the fat is only 10%.  That is rediculously low for a non-dry food, or any food really.

Is this Nature Balance roll stuff the raw food? 

this is the stuff, what do you think??

Available in 1 LB, 1.5 LB, 3 LB, 6 LB

Freshpet™ Select Adult Chicken, Vegetable & Rice Recipe is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for All Life Stages.

Product Information:
Ingredients:
Chicken, eggs, chicken liver, chicken broth, carrots, brown rice, peas, rice bran, carrageenan, salt, natural flavors.

Vitamins:
Choline chloride, vitamin E supplement, niacin, biotin, riboflavin supplement, manganous oxide, thiamine mononitrate, vitamin B12 supplement, vitamin D3 supplement, pyridoxine hydrochloride, folic acid.

Minerals:
Calcium carbonate, zinc proteinate, iron proteinate, ferrous sulfate, zinc oxide, copper proteinate, copper sulfate, niacin, manganese proteinate, manganous oxide, thiamine mononitrate, calcium iodate, sodium selenite.


Adult Feeding Guidelines
Depending on the age, activity level, and condition of your dog, the feeding guidelines will need to be adjusted. The normal daily feeding amount for a healthy adult dog:

Dog’s Weight		Amount to Feed per Day
5-20 LBS		1/4 - 1/2 LBS
21-40 LBS		1/2 - 1 LBS
41-60 LBS		1 - 1 1/4 LBS
61-100 LBS		1 1/4 - 1 2/3 LBS
Add ¼ pound for each additional 25 LBS for dogs exceeding 100 lbs.

Guaranteed Analysis:

Crude Protein (min)		10.0%
Crude Fat (min)		6.0%
Crude Fiber (max)		2.0%
Moisture (max)		73.0%

Calorie Content (calculated): 1,318 kcal ME per kg, 300 kcal ME per 1/2 lb